It’s simple to underestimate the lasting power of conventional media in the fast-paced digital age where online advertising rules the marketing scene. Magazine advertising is one such classic that has endured over time. It is important to take a moment to recognize the durability and efficacy of this time-tested approach as we traverse the broad … Read more
Hey there, marketers and business owners! October is just around the corner, and you know what that means – Halloween is almost here! It’s time to bring out the pumpkin spice lattes, spooky decorations, and of course, your marketing campaigns. If you’re planning a marketing strategy for October, incorporating Halloween-themed content is a must. And … Read more
Have you heard that 80 percent of local searches result in conversions? If you’re not using the opportunity to rank for local searches, you’re missing out on the chance to get leads, draw in-store traffic, generate sales, and increase revenues. By marketing on google maps, you can reach a wider audience than ever. You can … Read more
When you are trying to generate more leads and bring them into your product sales funnel, then the best marketing tools can help. There are a lot of tools out there that can help you generate leads, but when turning those leads into sales, only a few truly work. Best Marketing Tools Such tools can … Read more
When building your LinkedIn profile, you may have wondered ‘how effective are LinkedIn leads?’ or are overwhelmed with the volume of leads and how to choose which one to focus on. There are many different ways to generate leads on the internet. Some are more effective, but how do you know which ones work for … Read more
Promoting affiliate products that charge the customer month after month and pay you a percentage of that amount is the simplest way to earn recurring revenue. However, there are some disadvantages to using affiliate marketing: You’re not making a name for yourself. You get a cut of the profits from your own sales. You can’t … Read more
Banner advertising is small rectangular advertisements that appear on a variety of Web pages. They vary in style and topic matter, but they all serve the same basic purpose: “if you click on them, your Internet browser will send you to the advertiser’s Web site.” When a user clicks on a specific piece of text, … Read more
Is video a component of your marketing plan? If it isn’t, it must be! Why? Consumers have grown accustomed to being advertised to through videos, and many increasingly demand it from brands they recognize and trust. It took me a long time to get used to video, especially the ones that required me to be … Read more